The North Face / Peet’s Coffee Collaboration

This project is the result of picking two already existing brands and designing a theoretical collaboration. The first brand is The North Face, who sell outdoor apparel, and the second is Peet’s Coffee, who sell different blends of high-quality coffee. The two companies already had similar color palettes and viewpoints. Each advocates for the beautiful and natural things in this life while maintaining luxury. So the collaboration was fairly natural. The coffee is targeted towards individuals who need on-the-go fuel and the clothes are equally intended for endless adventuring.

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